• Posted 17/07/2017

The 2017 Construction Marketing Awards are open for entry, with the closing date being Friday 22nd September.

For the second successive year the GGF is supporting the awards that showcase the best of marketing in the construction industry.

Last year the GGF with specialist agency Refresh PR won a Construction Marketing Award for the best mid-range budget campaign for – the GGF’s consumer advice website.  In terms of marketing and PR, the GGF has had an outstanding last 12 months with strong promotions on and a successful campaign to celebrate the Federations 40th Anniversary. In view of this the GGF aims to enter several awards’ categories.

James Lee, GGF Director of Marketing and Communications commented, “Following last year’s success and our strong marketing activity in the last 12 months, we will definitely be entering again. The CMAs are unique and significant in the construction industry. I would encourage all glass and glazing companies who have run great marketing campaigns in the last year to enter.”

Why enter the CMAs?

By entering the Construction Marketing Awards you are demonstrating the value you give marketing. It is a chance to show the best work from your department to your wider business. It will boost the morale of your team and show the company how their efforts contribute to the business.

Compiling and submitting an entry is your chance to demonstrate the competence of your team and show how their work helps drive new business. When entering you will need to pull together important measurements and ROI, all of which you can share internally to cement the importance of marketing in the broader business strategy and ultimately to the bottom line.

Entering the CMAs offers the chance to say thank you to your team, to acknowledge their hard work and achievements. It is also a chance to take the team out and celebrate. And, with the Gala Dinner being close to end of the year you can make it your departments Christmas party!

You can use the Construction Marketing Awards to demonstrate how your marketing efforts measure up against others. Every year the number of entries to the Construction Marketing Awards grows, so even being shortlisted is a sign of success. To be a winner or gain a highly commended is a real mark of how you stand head and shoulders above the rest. Just think of the PR mileage winning an award gives!

Winning an award can raise your marketing teams’ efforts beyond the parameters of your own company. It means you can showcase your marketing campaigns, gaining recognition and admiration from the wider construction community, and other leading marketers.

Finally, by entering your campaign it shows your support for construction. It demonstrates the good marketing efforts that are taking place to improve the image of construction. How the industry can deliver marketing on a par with other sectors, providing sophisticated marketing solutions that are tailored to a complex marketplace.

Don’t miss your opportunity to enter!

The Construction Marketing Awards showcase the construction industry’s effectiveness in marketing, raising the profile of marketing professionals and their achievements. 

Start your online entry now

Further reading

If you have a comment to make or any information relating to this article please contact the GGF

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